July 22, 2008
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The Specialty Equipment Market Association (SEMA) Board of Directors has changed the name of the Sport-Compact Council (SCC) to the Street Performance Council (SPC). This new council name serves to include the diverse street-performance industry, which creates a broader market and provides new growth and educational opportunities for the council.

July 18, 2008
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As we watch the price of gasoline creep well above the $4 mark ? with little hope of it ever coming down ? any means of squeezing extra value from what we spend at the pump is welcome.? Engine air filter check and replacement, for example, offers an excellent chance for automotive professionals to help their customers get the maximum ?mileage? from their vehicles, and at the same time, create a profit opportunity for themselves.

July 17, 2008
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Three NASCAR crew chiefs have won Federal-Mogul Corporation?s MOOG? "Problem Solver of the Race" Award for improving their teams? performances in the past four Sprint Cup series events.

July 17, 2008
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Schrader-Bridgeport International, Inc. announces that four employees and representative agents have been added to the company?s roster of Certified Automotive Tire Service (ATS) Instructors as designated by the Tire Industry Association (TIA). Schrader?s Certified ATS Instructors are available to educate technicians and improve their skills and expertise, reflecting the company?s commitment to providing professional, certified TPMS trainers.

July 16, 2008
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Prestige Direct Inc. has launched a Big Brand Wheels Web site, www.BigBrandWheels.com, where customers can custom order wheels and rim packages to fit any car. As a rims and tires distributor for wholesale and retail customers, Big Brand Wheels offers a wide selection of custom wheels, high quality tires and wheel and tire packages ready to be driven on.

July 15, 2008
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Yokohama Tire Corporation's ADVAN? is the Official Tire Sponsor of Hooked on Driving (HOD), and now is the Official Event Sponsor of two new HOD events: Buttonwillow Raceway Park on July 18 in Buttonwillow, Calif., and Spring Mountain Raceway on Sept. 5 in Pahrump, Nev.

July 14, 2008
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The Goodyear Tire & Rubber Company has been recognized as one of America's most respected companies by the Reputation Institute (RI) and Forbes magazine. Goodyear ranked 16th on the magazine's third annual listing of companies with the best reputations in the United States

July 14, 2008
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Toyota is bringing its nationwide "Highway to the Future: Mobile Hybrid Experience" tour to Hybridfest 2008 in Madison, Wis., on July 19-20th as part of the Dane County Fair. The tour is designed to provide consumers with a firsthand opportunity to experience automotive hybrid technology and learn what they can do to make a difference in the environment, the company says.

July 11, 2008
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Jason Bishop has joined AAEQ Manufacturers and Recyclers as the company's new marketing and customer service manager. With a resume that includes prior positions at Countrywide Home Loans, Wells Fargo Home Mortgage/Financial and ITT Industries, Bishop is poised to take AAEQ's aggressive marketing strategy to the next level.
